I’ve been most reactive to daily symbolism and icon; mass marketing and television; offers and demands. Some of these are visual in essence, utilizing dramatic color, composition, subliminal placement and text; voice-overs and FAST-FAST-FAST imagery – wealth, sex, beauty; all that is desirable in this world is made a suggestion to mass consciousness. In spite of this mass media marketing we are left wandering in a sea of confusion, alone-ness and the isolation we have succeeded in building around us as individuals. I am striving at an art that addresses this and has its own IMPACT!
So Many Galleries documents countless visits to New York art galleries by artist Washington Chavez, who's in search of making a connection and landing a show. A Parsons-trained painter and artist, Chavez has lived and showed in various venues in the 5 boroughs of New York, but while looking for a solo show in Manhattan, he takes along a small video camera to record the experience of soliciting the old-fashioned way; going door-to-door. So Many Galleries puts the viewer in the shoes of the artist, condensing the reactions and advice of the gallery owners and employees into a humorous montage.